Posted tagged ‘Newcastle United’

Michael Owen appointed Apple’s ‘Football Ambassador’

October 1, 2009

Manchester United superstar Michael Owen

Manchester United superstar Michael Owen

Michael Owen’s agent has today confirmed that the diminutive goalgrabber has been appointed by hi-tech firm, Apple, as their “Football Ambassador” in a sponsorship deal believed to be worth several million pounds.

According to a representative from Apple, who explained “Michael Owen perfectly encapsulates the qualities of the Apple brand and is an aspirational icon who communicates deeply with our core audience of people in the 20-40 year old bracket, who despite the current economic woes, still have a high disposable income that they are prepared to waste on stylish, but, ultimately pointless technological trinkets.”

“He’s been a player who has constantly been able to re-invent himself whilst staying at the top of his game. People have paid vastly over the odds for him, when they could’ve bought cheaper, but less glamorous and stylish players, who would’ve done the same job and, of course, here at Apple we admire his in built obsolescence and the way that he is able to break down just after someone has spunked a huge amount of money on him. We think this ability, over all his other brand values, makes him the perfect ambassador for our products, especially the iPod range.”

Apple have also announced that there will be a new “Michael Owen Super Soccer” app released for the iPhone which will allow users to recreate the strikers career, beginning with his sensational goal at the 1998 World Cup and then gradually moving on to his succession of injury rehabilitation’s with Real Madrid, Newcastle and Manchester United, before allowing you to finally concentrate on managing his property portfolio in Dubai and checking the horse racing results.